Den Eco-Energy Logo and Branding
Den is an eco energy company who are developing a state of the art system. It lets you control the heating in your home from anywhere via a mobile app. Users will be able to turn on/off and adjust settings on their heating via an app which lets them see how much they’re spending. When at home, the smart system automatically regulates the temperatures to make it comfortable for everyone. When moving to a different room, the heating will move with the customer, saving energy and money.
The company were looking for a full brand identity to convey their eco-friendly product. This included a logo for wide use and an initial homepage mockup of their website to give a first look at how the brand will roll out. The branding is fresh and bold, aimed at attracting Den’s younger target audience of homeowners in their 20s-30s.